Miracle Mile Neon Signs

In April 2012, restored vintage neon signs were installed and unveiled along Tucson’s historic Miracle Mile. These signs can be seen on Drachman between Stone Avenue and Oracle Road. The restoration represented a collaborative effort between the Tucson Historic Preservation Foundation (THPF) and Pima Community College. According to THPF, this area joins to “Tucson's Mid-Century Modern highway--Historic Route 80 & 89 and State Route 84” (THPF, 2012).

Neon Sign Project - Tucson Historic Preservation Foundation, opens a new window

While not all of the businesses advertised still exist today, the signs serve as vibrant reminders of Miracle Mile’s history and Tucson’s heritage as a popular stop for tourists within the Southwest. A 2009 historical context study for the North Oracle area noted the following:

“There are 28 extant neon monument signs contributing to the area’s visual fabric, of which 26 are along the original highway alignments of U.S. Highways 80 and 89, and within one block of these corridors. Generally, these signs retain an association with the businesses they front and contribute to the historic quality of the individual property. In some cases, however, the building originally associated with the sign is gone or has been significantly modified, yet the sign remains as an artifact of the area’s glittering past. These colorful luminescent structures are important character defining features of the Area; they activate the night environment, create visual continuity, exemplify the dying art of neon tube sculpture, and provide a tangible link to the past. The condition of these signs varies from excellent to poor, from full functioning as originally intended to painted over sheet metal shells. In some cases, functional signs have been redesigned, as owners, uses and businesses have changed, leaving intact only the primary form and structure.”
–Clinco, 2009

Sources:

Clinco, Demion. "Historic Miracle Mile Tucson’s Northern Auto Gateway: A Historic Context Study for the Oracle Area." (2009) City of Tucson. cms3.tucsonaz.gov/sites/default/files/imported/prog_proj/projects/oracle/Oracle%20Area%20Context%20Study.pdf  (accessed May 30, 2012, webpage no longer available).

Araiza, A.E. "Sign-lighting part of Miracle Mile area's revival." Arizona Daily Star. April 26, 2012.


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